The outlet wrote that while a “change of sponsor” at this stage would be “tremendously complicated,” in “the future, nothing can be excluded.”ĭigitalBits still stands to receive an enormous amount of exposure through the sponsorship deal: as well as wearing DigitalBits-branded shirts in the Serie A, Inter is also set to compete in the Champions League, Europe’s premium cup competition.
However, Inter’s options are somewhat limited: The club has already sold thousands of DigitalBits-branded replica shirts ahead of the Serie A season opener away at Lecce on August 13. Source: įurther repercussions are on the way, Gazzetta added: the club had been set to unveil its away jersey before August 10, but “will in all probability” postpone this to September – as it has no desire to give more “visibility” to DigitalBits before the latter honors its contract. At 13:37 UTC on August 1, however, the token is trading at USD 0.027, down 6.4% in a day, 31% in a week, 29% in a month, 76% in a year, and 97% from its all-time high. In March, the coin was trading for almost USD 0.646, while its all-time high stands at 0.85 as recorded in November 2021, per CoinGecko data. The newspaper added that DigitalBits may have suffered financial losses due to the fact that its XDB token has struggled during the harsh crypto winter. This would appear to suggest that DigitalBits had honored its payment obligations up until this point. The newspaper claimed that there was “no clarity” on the amount of money owed in “the overdue tranche” – although everything appeared to be in order when Inter published its most recent balance sheet on June 30. The company’s name has also been removed from a list of official partners on the club’s website.Ī friendly match held over the weekend saw the sponsor’s name removed from scoreboards in the stadium, and Gazetta reported that it was “likely that it will also be the case” when the team plays its next pre-season match on August 6.īoth the crypto company and the club appear keen to remain tight-lipped on the matter. While the firm’s logo can still be seen in photos of the club’s shirts, no other mention of the crypto company is now visible on Inter-related sites. The club has removed most DigitalBits branding from its web-based platforms. And it has responded to what now appears to be a clear non-payment by “doing what it can do.” Inter is “not standing still,” the newspaper reported. The crypto company has also become Inter’s “official crypto partner.” But, Italy’s top footballing newspaper Gazzetta dello Sport reported that DigitalBits has not “honored” a “tranche” of payments to Inter – a fact that has led the relationship between the club and its main sponsor to “become complicated.”īoth parties had denied the existence of any financial-related issues several weeks ago after rumors about a non-payment first began to circulate.īut the situation appears to have changed for the worse since then. Inter has an existing relationship with DigitialBits – the company paid for sleeve sponsorship rights during the 2021-2022 season. The terms of the deal will see the DigitalBits logo displayed on the front of the first team jersey from the 2022-2023 season. Inter made headlines in the footballing and crypto world in January when reporters revealed that the company was set to strike a three-year deal with DigitalBits. The Milan-based Italian footballing giant Internazionale is facing a rocky start to its relationship with crypto – amid reports that DigitalBits, a company that agreed to a USD 87m sponsorship deal with Inter this year – has defaulted on a sponsorship payment.
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